Redesigning DNS ERP's Website

Redesigning DNS ERP's Website

Redesigning DNS ERP's Website

DNS ERP Private Limited is an ERP company offering a range of technology solutions & services across domains.

DNS ERP Private Limited is an ERP company offering a range of technology solutions & services across domains.

DNS ERP Private Limited is an ERP company offering a range of technology solutions & services across domains.

Challenges

Challenges

Challenges

The challenges were apparent: a text-heavy website, lack of engaging visuals, an unappealing hero section, and the unique requirement of incorporating a serif font to evoke a classic yet modern feel.

The challenges were apparent: a text-heavy website, lack of engaging visuals, an unappealing hero section, and the unique requirement of incorporating a serif font to evoke a classic yet modern feel.

The challenges were apparent: a text-heavy website, lack of engaging visuals, an unappealing hero section, and the unique requirement of incorporating a serif font to evoke a classic yet modern feel.

Solution

Solution

Solution

Introducing a minimalist and modern aesthetic while adhering to DNS ERP's brand identity. Special attention was directed towards the hero section, aiming to enhance its visual appeal through the incorporation of illustrations and icons.

Introducing a minimalist and modern aesthetic while adhering to DNS ERP's brand identity. Special attention was directed towards the hero section, aiming to enhance its visual appeal through the incorporation of illustrations and icons.

Introducing a minimalist and modern aesthetic while adhering to DNS ERP's brand identity. Special attention was directed towards the hero section, aiming to enhance its visual appeal through the incorporation of illustrations and icons.

The initial landing page for DNS ERP Pvt. Ltd. suffered from:

The initial landing page for DNS ERP Pvt. Ltd. suffered from:

The initial landing page for DNS ERP Pvt. Ltd. suffered from:

The existing landing page for DNS ERP Pvt. Ltd. posed several challenges,

The existing landing page for DNS ERP Pvt. Ltd. posed several challenges,

The existing landing page for DNS ERP Pvt. Ltd. posed several challenges,

  • Overwhelming amount of text content

  • Outdated visual elements

  • The hero section suffered from a lack of visual magnetism

  • Additionally, a complex comparison table increasing cognitive load for visitors

  • Overwhelming amount of text content

  • Outdated visual elements

  • The hero section suffered from a lack of visual magnetism

  • Additionally, a complex comparison table increasing cognitive load for visitors

  • Overwhelming amount of text content

  • Outdated visual elements

  • The hero section suffered from a lack of visual magnetism

  • Additionally, a complex comparison table increasing cognitive load for visitors

Redesign Process

Redesign Process

Redesign Process

1

1

1

Competitive Analysis:

Competitive Analysis:

Competitive Analysis:

Conducting a thorough analysis of competitors' landing pages revealed industry trends and best practices.

Conducting a thorough analysis of competitors' landing pages revealed industry trends and best practices.

Conducting a thorough analysis of competitors' landing pages revealed industry trends and best practices.

2

2

2

Insights:

Insights:

Insights:

Derived valuable insights from the competitive analysis, shaping the creative direction for the redesign. Notably, illustrations and dashboards were identified as common elements in the hero section.

Derived valuable insights from the competitive analysis, shaping the creative direction for the redesign. Notably, illustrations and dashboards were identified as common elements in the hero section.

Derived valuable insights from the competitive analysis, shaping the creative direction for the redesign. Notably, illustrations and dashboards were identified as common elements in the hero section.

3

3

3

Wireframing:

Wireframing:

Wireframing:

Translated insights into tangible structures through wireframes. This step ensured a clear visual representation of the planned layout and structure, providing a blueprint for the redesign.

Translated insights into tangible structures through wireframes. This step ensured a clear visual representation of the planned layout and structure, providing a blueprint for the redesign.

Translated insights into tangible structures through wireframes. This step ensured a clear visual representation of the planned layout and structure, providing a blueprint for the redesign.

4

4

4

Hi-fi Design:

Hi-fi Design:

Hi-fi Design:

Developed high-fidelity designs. The emphasis was on achieving a minimalist and modern look while incorporating bespoke illustrations and icons to meet the client's requirements.

Developed high-fidelity designs. The emphasis was on achieving a minimalist and modern look while incorporating bespoke illustrations and icons to meet the client's requirements.

Developed high-fidelity designs. The emphasis was on achieving a minimalist and modern look while incorporating bespoke illustrations and icons to meet the client's requirements.

Figma Prototype

Figma Prototype

Figma Prototype

Take a look

Take a look

Once the design phase was successfully completed in Figma, the project transitioned seamlessly to the implementation stage, where the focus shifted to bringing the envisioned design to life on the WordPress platform.

Once the design phase was successfully completed in Figma, the project transitioned seamlessly to the implementation stage, where the focus shifted to bringing the envisioned design to life on the WordPress platform.

Visit website

Visit website

© 2023 Musaib Khan

© 2023 Musaib Khan